Friday, July 31, 2009


The attractive powers of pheromones (scented sex hormones) have often been exaggerated – not least by advertisers trying to sell pheromone-based scents and sprays which they claim will make men irresistible to women.

Widely publicised research findings on female sensitivity to male pheromones have also led some men to believe that the odour of their natural sweat is highly attractive to women.

Women are indeed highly sensitive to male pheromones, particularly around ovulation, but many popular assumptions about the effects of these pheromones are the result of misinterpretation and over-simplification of the research results.